What are the issues that keep you awake at night or are proving to be the most challenging to you right now?

n  Are these issues important to your top management? Why or why not?

n What are you measuring? What needs to be measured?

n  If you could find out what customers or prospects think about your company's products and services, what types of information would you like to have?

n  What would you like to know about your competition that you currently do not know?

n  What are the barriers and obstacles that are limiting your sales growth or market share improvement?

n  Does your sales force, distributor network and/or dealers organization have the same perceptions of the marketplace and competition that you do? Would knowing that information be helpful to your decision‑making?

MTEK can:

  ·         Providing a comprehensive customer contact solution (CRM)

·         Building customer relationships

·         Improving cross-sell/up-sell performance

·         Increasing share of wallet

·         Reducing churn/increasing retention

·         Increasing market share

·         Improving new customer acquisition

·         Enhancing brand awareness

§  Is strengthening the relationship with your customers a key issue?

§  Is selling more products to existing customers an issue?  An opportunity?

§  Is keeping more of your existing customers an issue?  An opportunity?

§  Do you know who your most valuable customers are?

§  Do you know who your most growable customers are?

§  How are you communicating with your customers now?

§  How much is an existing customer worth to you?

§  How much can you budget for the acquisition of a new customer?